The RIMA-C programme is on a Masters level. RIMA-C graduates have proven to be able to make a connection between marketing, new developments and long term management strategies. To be able to attend a thorough knowledge of marketing and working experience is required.

Target Group
The programme aims at commercial managers and marketing managers with final responsibilities on at least a Strategic Business Unit level.

Enrolment
To qualify for the programme candidates need to have a RIMA-B diploma or a MA in Business Administration or Business Economics. Furthermore candidates should have at least four years of relevant working experience of which two years in a marketing function at a management level.

Course Format
The RIMA-C programme consists of two parts. The first part leads to specific marketing knowledge on a Masters level and is tested with the written clarification of a case. Candidates can only take the second part of the RIMA-C if they have successfully completed the first part. The second part consists of writing a thesis in the form of a strategic marketing plan. During an oral examination the candidate has to defend his or her thesis.

Supervision
RIMA-C is distinguished by supervision and coaching by a joint Russian and Dutch team of experts.